Develop collaboration with a business around shared challenges, capabilities, innovation, learning, or public value.
1. Understand → 2. Identify Value → 3. Connect → 4. Explore → 5. Design → 6. Agree → 7. Activate
Learn about the company, industry, strategy, operating environment, social impact, and relevant challenges.
Look beyond its CSR program.
You're done when: You understand the organization well enough to identify substantive areas of potential collaboration.
Ask where ASG's capabilities intersect with real business or societal challenges.
Potential areas could include:
executive learning
research
innovation
climate and sustainability
workforce development
social investment
government collaboration
community engagement
You're done when: There is a plausible value proposition for both sides.
Identify the appropriate champions and decision makers.
Different opportunities may sit with strategy, sustainability, HR, corporate affairs, innovation, foundations, or senior management.
You're done when: The conversation includes people capable of moving the opportunity forward.
Understand the challenge together before proposing a solution.
Help me do it
[Prepare with ChatGPT] [Work with Claude] [Company Research] [Meeting Guide]
You're done when: Both sides see a potentially valuable area for collaboration.
Develop the collaboration.
Possible pathways include:
[Start a Course] [Start Research] [Start a Design Project] [Start a Fellowship] [Start a Project]
You're done when: The proposed collaboration is concrete enough to evaluate.
Clarify scope, resources, responsibilities, intellectual property where relevant, communications, timelines, and expected outcomes.
You're done when: Both sides understand the arrangement.
Move into real work.
Next Pathway: [Run a Partnership →]